1. Proper tax and estate planning helps clients reduce taxes and protect their wealth.
  2. Clients feel advisors who incorporate philanthropy in planning have a more holistic strategic approach.
  3. Discussing giving priorities and tax needs leads to a better understanding and relationship with clients.
  4. Being known as an advisor who understands philanthropy increases your credibility and reputation.
  5. Advisors who ask about giving priorities are seen as having deeper connection with clients.
  6. As fundraising becomes more common in all charities and clients feel more pressure to give, advisors are seen as neutral partners and create a safe space for clients to discuss their goals.
  7. In a client world obsessed with fees, an advisor who includes the philanthropic conversation is seen as less about cost and more about client benefit.
  8. Advisors who talk about philanthropy and give and volunteer themselves are a much more attractive choice to prospective clients.
  9. Advisors who incorporate philanthropy in their practice have clients bring more assets into their book of business as a result.
  10. As charities raise their level of sophistication in fundraising, they need expert advisors to help their donors complete gifts of capital and estates. Advisors who are seen as philanthropic partners are more likely to be referred to high net worth donors.